Come Join the E-Com Success Panel!
Original Broadcast: Sept 12th, 2024 3PM – 6PM
Watch the replay!
In today’s rapidly shifting landscape of eCommerce and fulfillment, staying ahead of the curve is no longer a choice—it’s a necessity. This “eComm Success Panel” is your opportunity to dive into the latest trends and strategies shaping the future of online business. From selecting the right eCommerce platform to mastering fulfillment logistics, this event is designed to empower you with the knowledge and insights you need to thrive.
- Digital marketing hacks
- Brand-building secrets
- Product positioning tactics
- Shipping optimization tips
Agenda:
- 3:00 PM ARRIVAL/REFRESHMENTS
- 3:45 PM PANEL
- 5:15 PM NETWORKING HAPPY HOUR
Panelists:
- Sandi Green – Miracle Max Marketing on Growth Marketing for Product Companies
- Steven McNellie – Xmount360 on Brand Experience and Operationalizing Production
- HOST: Alex Gorelik, mpaqt, President – eCommerce Platforms and Shipping Integrations
Panelist Bios
Growth Marketing for Product Companies
Sandi Green, Miracle Max Marketing
Sandi has over 25 years of sales and marketing experience, driving growth through go-to-market strategies. She’s the co-founder of Miracle Max Marketing, a growth company that helps startups and scaleups with marketing strategy and execution. Sandi was the founding Product Marketing leader at several startups and is active in Denver’s startup community, serving on the Rockies Venture Club Board. She advises startups and mentors for Entrepreneurship for All, helping under-represented individuals grow businesses. In her free time, Sandi enjoys hiking, painting, skiing, reading, and traveling.
Brand Experience and Operationalizing Production
Steven McNellie, Xmount360
Steven is a seasoned innovator and product manager with extensive experience in e-commerce and live production. As the co-founder of Xmount360 and founder of CameraKids and Yogistream.tv, he has demonstrated his ability to bring cutting-edge ideas to life, particularly in the realm of video and camera technology. His expertise spans product development, agile methodologies, and data-driven decision-making, with a focus on optimizing operations and crafting exceptional user experiences. Steven excels in mentoring talent and fostering inclusive team cultures. His recent projects include designing invisible microphone mounting solutions for 360° VR cameras, creating a platform for kids’ photography tools, and developing a VR yoga subscription for Meta Quest. With a track record of successful product launches and valuable insights gained from failures, Steven continues to drive innovation in the dynamic tech and e-commerce landscapes.
eCommerce Platforms and Shipping Integrations
Alex Gorelik, mpaqt
Alex brings deep expertise in digital media, eCommerce, and product management. As VP of Product at Media News Group, he drove audience targeting and segmentation strategies across a vast network of publications, enhancing engagement and revenue. At CenterStone Technologies he built a B2B platform for the outdoor industry, and developed a depth of Social Marketing strategy expertise at iggli, a social media startup connecting people around live events. Most recently, he ran Digital Platforms / Sales & Marketing Analytics at Janus Henderson Investors, a top 100 global asset Manager. As Founder and President of mpaqt (www.mpaqt.io), Alex focuses on optimizing eCommerce operations, including fulfillment strategies, sales platform and shipping integrations.