Case Study: Nadia
The Ethical Collaborator Pain Points 1. Packaging Waste: – Frustrated by oversized or excessive packaging, such as Styrofoam peanuts, which conflict with her brand’s sustainable image. 2. Fulfillment Challenges: – Prefers logistics solutions that align with her brand values, avoiding traditional fulfillment centers with large environmental footprints. 3. Market Differentiation: – Needs to communicate her … Case Study: Nadia